​

Why Gold?

 

In the gold market, this translates to balancing your portfolio between the different metals’ asset classes – bullion metals, numismatic coins, and Certified Investment Grade Coins. Bullion can be found in various forms, including minted coins, gold bars and other form factors – and they are all valued the same way – by their weight.

 

The value of bullion, or “raw gold,” floats up and down every minute with the market price of the metal itself. Tis is known as the “spot price.” Tis is similar to how the market works for crude oil, wheat, natural gas, and other commodities (and yes, even pork bellies!).

 

Investment Grade Coins, on the other hand, are coins minted by the U.S. Mint or other world mints that have shown a track record of investment performance that exceeds that of bullion and even other rare or semi-rare coins. Investment

 

Grade Coins presents as specimens of the highest quality, which usually means they are more likely to have lower populations in the marketplace.

 

Investment Grade Coins don’t trade on an index and therefore have a value that is much less volatile than bullion. This is the key factor that makes these coins ideal for investors who want to shelter their assets from the risks of the commodities and equities markets.

 

Unlike with bullion, the price of Investment Grade Coins is not subject to manipulation by world banks, the Fed, or other political forces. Instead, the value is wholly determined by supply and investor demand, just like prime real estate and other highly sought-after tangible assets.

​

3 Important reasons to invest in Gold

​

1. Protection: Gold is tangible, can be used as an liquid asset, without credit risk. 

2. Liquidity: Gold converts easily into cash and is globally recongnized as currency.

3. Diversification: Gold provides a decrease in overall portfolio risk & gain protection from future markets and infaltion.  

 

Gold Investment Opportunities

​

*Self-directed Gold IRAs, Gold Bullion, Gold Funds, Gold Futures Options, & Gold Mining Stock

 

THE HISTORY OF GOLD

 

Through the ages, since the dawn of civilization, gold has been prized by every major culture and nation state. The universal appeal and intrinsic value of gold has survived the rise and fall of the Egyptian, Greek, Roman, Spanish, and English empires.

 

By the time Jesus was born, gold had been in widespread use for 4,000 years. Gold’s first historically documented appearance as ornamentation dates as far back as 4000 B.C. in Central and Eastern Europe. By 3000 B.C., the Egyptians were beating gold into leaf and creating metal alloys to improve its color and hardness.

 

During this same era, the Sumerians, in what is now modern-day Iraq, began creating gold jewelry. By 1500 B.C., gold’s universal popularity was so prevalent throughout the civilized world that it was the standard exchange of value for settling trade imbalances among nations.

 

During this same era, the shekel became the first coin circulated using 2/3 gold and 1/3 silver content. By 560 B.C., the first coin minted from pure gold first went into circulation in Asia Minor and gold coins have been minted ever since.

 

Throughout all of civilized history, nations have fought wars to gain it and have spent fortunes to protect it. In today’s modern world, virtually every major nation state continues to have some form of gold coin in circulation, although their legal tender values are largely symbolic.

 

Around the world, such gold coins have become highly prized collectibles with values that are, in many cases, exponentially higher than the value of the base gold bullion content value.

 

Think about it. After more than 6,000 years have passed, gold remains the most stable, portable, and universally recognized store of value ever known!